Privacy Policy

1. Overview

EquitiesAmerica.com takes your privacy seriously. This Privacy Policy explains what information we collect when you visit this site, how that information is used, and the choices you have. We do not collect, store, or process any personal financial information, brokerage account details, or investment data of any kind.

By using this site, you agree to the practices described in this policy. If you do not agree, please discontinue use of the site.

2. Information We Collect

2a. Analytics Data

We use Google Analytics 4 (GA4) and Microsoft Clarity to understand how visitors use our site. These tools collect anonymized usage data including:

• •Pages visited and time spent on each page
• •Referring URLs (how you arrived at our site)
• •General geographic region (country/city level, not precise location)
• •Device type, browser, and operating system
• •Interactions such as clicks, scrolls, and session recordings (Clarity)

GA4 uses IP anonymization by default. We do not use GA4 user ID features or link analytics data to any personally identifiable information. Microsoft Clarity session recordings are used solely to understand UI interactions and improve site usability. Clarity automatically masks sensitive input fields.

Analytics data is retained for 14 months in GA4 and 30 days in Clarity (configurable). You can opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on.

2b. No Personal Financial Data

EquitiesAmerica.com does not collect, process, or store any personal financial data. This site has no account creation, no login system, no portfolio tracking, and no forms that collect financial information. Calculator inputs are processed entirely in your browser and are never transmitted to our servers.

2c. Email Communications

If you contact us by email at equitiesamericadotcom@gmail.com, we will receive and store that email for the purpose of responding to your inquiry. Email communications are not shared with third parties except as required by law.

3. Cookies

Cookies are small text files stored on your device by your browser. EquitiesAmerica.com uses the following types of cookies:

You can control cookie settings through your browser preferences. Blocking all cookies may affect site functionality.

4. Third-Party Advertising (Google AdSense)

EquitiesAmerica.com may display advertisements served by Google AdSense. Google, as a third-party vendor, uses cookies to serve ads based on your visit to this site and other sites on the internet. The use of advertising cookies by Google is governed by Google's Privacy Policy, available at policies.google.com/privacy.

We do not have access to or control over cookies placed by third-party advertisers. Advertisements on this site are clearly labeled as such and are separate from our editorial content.

5. Affiliate Links

Some links on EquitiesAmerica.com are affiliate links. When you click these links, the third-party site may set its own cookies to track referrals. We do not receive personal information about you from affiliate networks — only aggregate reporting on referral activity. See our affiliate disclosure for full details.

6. California Privacy Rights (CCPA)

California residents have rights under the California Consumer Privacy Act (CCPA) including the right to know what personal information is collected, the right to delete personal information, and the right to opt out of the sale of personal information.

EquitiesAmerica.com does not sell personal information. The only personal data we hold is email correspondence received voluntarily. To request deletion of any email correspondence, contact us at equitiesamericadotcom@gmail.com.

7. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR) including the right to access, rectify, or erase personal data we hold about you, and the right to object to processing.

Our legal basis for processing analytics data is legitimate interest in understanding how our educational content is used to improve it. Analytics data is anonymized and aggregated. For any GDPR requests, email us at equitiesamericadotcom@gmail.com.

8. Children's Privacy

EquitiesAmerica.com is not directed at children under the age of 13, and we do not knowingly collect personal information from anyone under 13. If you believe a child has provided personal information to us, please contact us and we will delete it.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be reflected in the "last updated" date at the top of this page. Continued use of the site after changes constitutes acceptance of the updated policy.

10. Contact

Privacy questions or requests: equitiesamericadotcom@gmail.com

See also: Terms of Service · Compliance & Disclaimer